About the manufacturer

Squier

Squier is Fender’s sister brand, created to make the classic Fender sound and style accessible to everyone. Originally a string manufacturer acquired by Fender in the 1960s, Squier began producing affordable versions of iconic models like the Stratocaster, Telecaster, and Precision Bass in the early 1980s. Despite their lower price, Squier instruments are praised for their solid build, reliable performance, and authentic Fender feel. They’ve become a favourite among beginners, hobbyists, and even gigging musicians who appreciate great tone without the hefty price tag. Squier continues to deliver genuine Fender spirit for players at every level.

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Electric Guitars

Electric guitars use magnetic pickups to convert string vibration into an electrical signal, allowing the sound to be shaped through amplifiers and effects. Key things to understand include body shape, pickup type, neck profile, scale length and bridge design, as these all affect tone, feel and sustain. They are used across almost every modern genre, from clean and expressive to high-gain and aggressive styles, making them one of the most versatile instruments available.

Guitars

Guitars cover a wide range of instruments designed to suit different styles, techniques, and sounds, from acoustic and classical models to solid body, semi-hollow, and hollow electric designs. Factors like body shape, scale length, neck profile, string type, and pickups all influence how a guitar feels and responds, making each type suited to different players and musical approaches. Whether used for rhythm, lead, songwriting, or experimentation, guitars are expressive, versatile instruments that form the heart of countless genres and playing styles.

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Bass

Bass gear is all about laying the foundation of the music, providing depth, groove and connection between rhythm and harmony. From bass guitars and amplifiers to pedals and accessories designed specifically for low frequencies, everything here is built to deliver clarity, punch and control. Whether you are holding down a steady rhythm or shaping a more melodic bass voice, the right bass equipment helps you stay locked in and felt as much as heard.

Electric Guitars

Tremolo

Tremolo is an effect that creates a rhythmic pulsing by varying the volume of the guitar signal up and down. It can be subtle and smooth or choppy and pronounced, adding movement and texture to clean tones and is commonly associated with classic amps and vintage-style sounds.