Description
The Sire S7 New Gen in Blue Swirl takes the classic S-style blueprint and refines it for modern players who demand slick playability, rock-solid tuning and wide-ranging tones. With premium upgrades like stainless steel frets, a compound radius Edgeless fingerboard and the newly tuned Sire Larry Carlton Super-ST pickup set, this is a serious workhorse that feels fast, sounds inspiring and looks unmistakable on stage.
Built around a resonant North American alder body and a comfortable C-shape maple neck, the S7 New Gen is designed to feel familiar under the hands yet noticeably more refined than a traditional S-type. From the rolled fretboard edges and Luminlay dot inlays to the locking tuners and modern two-post tremolo, every detail is geared towards making your playing smoother, more expressive and more reliable gig after gig.
The newly voiced Sire LC Super-ST pickups give you a huge palette of usable sounds, from glassy cleans and funky rhythm tones to punchy overdrive and singing lead lines, all easily accessed via the 5-way switch. Whether you are covering multiple genres in one set or crafting your own signature sound in the studio, the S7 New Gen is ready to keep up.
Finished in a striking Blue Swirl, this model adds a bold visual statement to its already impressive spec. It is an ideal choice for players who want a high-performance S-style guitar with modern appointments, dependable hardware and a standout aesthetic that will turn heads before you even play a note.
Modern S-style Performance
The S7 New Gen keeps the familiar S-style silhouette while upgrading the playing experience with a comfortable C-shape neck, compound radius fingerboard and premium hardware. It feels instantly at home for traditional players yet offers the speed, comfort and stability that modern styles demand.
Newly Tuned Sire LC Super-ST Pickups
The Sire LC Super-ST pickup set has been newly tuned for this generation, delivering refined tonal versatility across all five positions. Expect articulate highs, balanced mids and a tight low end that stays clear under gain, making it easy to move from shimmering cleans to driven rock tones without losing definition.
Stainless Steel Frets and Edgeless Fingerboard
Medium jumbo stainless steel frets offer exceptional durability and a smooth, slick feel for bends and vibrato, while the Edgeless rolled fretboard edges remove any hint of sharpness along the neck. The result is a fast, comfortable playing surface that encourages longer sessions with less fatigue.
Stable Tremolo and Locking Tuners
The Sire modern two-post tremolo bridge pairs with premium locking tuners to give you expressive vibrato and pitch effects while helping to maintain tuning stability. String changes are quicker and more secure, and the responsive trem system invites you to use it creatively without constantly fighting to stay in tune.
Key Features
North American Alder Body – A classic tonewood choice that provides a balanced, resonant foundation with clear highs, focused mids and tight lows, making the S7 New Gen equally at home in clean, crunchy or high gain contexts.
Sire LC Super-ST Pickup Set – The newly tuned Larry Carlton Super-ST pickups offer a broad tonal range, from sparkling single-coil chime to punchy, full-bodied drive, giving you the flexibility to cover multiple genres with one guitar.
Stainless Steel Medium Jumbo Frets – Hard-wearing stainless frets resist wear and keep your bends smooth and accurate over time, while the medium jumbo size strikes a comfortable balance between easy fretting and precise intonation.
Modern Tremolo with Locking Tuners – The two-post Sire modern tremolo bridge and premium locking tuners work together for improved tuning stability and more reliable performance, so you can use the trem arm confidently without constant retuning.
SpecificationsBody
Body Material: North American Alder
Body Shape: Sire S-Style Shape
Colour: Blue Swirl
Neck
Neck Material: Hard Maple
Neck Shape: C-Shape
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